Entrepreneurship Program
Entrepreneurship Program
“The fundamental impulse that keeps the capital engine in motion comes from the new consumers’ goods, the new methods of production and transportation, the new markets … [The process] incessantly revolutionizes from within, incessantly destroying the old one, incessantly creating a new one. This process of Creative Destruction is the essential fact of capitalism.” ~ Joseph Schumpeter
Entrepreneurship is the ability to solve problems facing society in an attempt to make the world a better place. It is the readiness to develop, organize and run a business enterprise. An entrepreneur is someone who has the ability to spot a problem and tries to come up with solutions to solve those problems. Entrepreneurship is central to the American identity. The American experiment itself is a profound entrepreneurial undertaking, grounded in the frontier spirit of freedom, adventure, and self-reliance, and a commitment to democratic values of fairness and cooperation. Regardless of the field of study, Entrepreneurial acumen will be a prominent asset to anyone. Entrepreneurs accelerate economic growth, develop, and improve existing enterprises, promote innovation, and promote social changes.
Program Information
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BADM 311 – Exploring Entrepreneurship (3cr)
BADM 370 – Entrepreneurial Organization and Financing (3 cr)
BADM 350 – Retailing (3 cr) OR
BADM 360 – Marketing of Services (3 cr)
BADM 411 – New Venture Creation (3cr)
Complete 3 credits:
BADM 392 – Cooperative Education in Business (1-9 cr) OR
BADM 385 – Business Externship (1-6 cr)
Programmatic Learning Outcomes
Exploration of opportunities, issues, decisions, and challenges faced by entrepreneurs in creating and managing microenterprises, small businesses, technology-based ventures, and other entrepreneurial endeavors; emphasis on the major elements of the entrepreneurial experience. Previously titled Small Business Management.
Examines the life cycle of an entrepreneurial organization and the roles of finance and financing throughout the cycle; topics include the entrepreneurial process, business entities, and forms, buying and valuing a business, financial statements and analysis of performance, personal finances and entrepreneurship, funding sources, and business plan development. Prerequisites: BADM 311.
A comprehensive exploration of the various tools, documents, and subject materials utilized to start and grow a venture; includes the entrepreneurial perspective, opportunity identification, business model creation, customer discovery, customer generation, market and industry analysis, integrated marketing, feasibility analysis, organizational design and staffing, operational requirements, developing the business/marketing/financial organizational plans, and financing the new venture. Previously titled Entrepreneurship and New Venture Formation. Prerequisites: BADM 311 and BADM 370.
Contact Information
Program Coordinator
Dr. James Dovel jdovel@shepherd.edu
Accreditation
Shepherd University is Regionally Accredited by the Higher learning Commission (HLC).
The Entrepreneurship Concentration Program is in the School of Business under the Department of Business Administration and is accredited by the International Assembly of Collegiate Education (IACBE).