ISSUED: 8 November 2018
MEDIA CONTACT: Valerie Owens
SHEPHERDSTOWN, WV — Dr. Matthew Kushin, associate professor of mass communications, has been named the Stukent November Professor of the Month.
Stukent is a digital courseware provider focused on improved education through up-to-date textbooks, real-world simulations, and other instructional resources. Kushin uses Stukent’s Mimic Intro software to introduce pay-per-click ads to students.
“I integrated the software into my Writing Across Platforms class because I wanted my students, many of whom are interested in working in social media and public relations, to get more experience learning about paid online ads broadly, and search engine marketing and keyword research specifically,” Kushin said. “It was a lot of fun to introduce students to the Mimic simulator last semester.”
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